Lead Generation: A Process to attract customers and boost the Business

Follow my blog with Bloglovin The term "lead generation" or "lead" is not a rare word. It is very instructive to note that some marketing experts think that the generation of leads is quite simple. But what can we say to others who do not find it so easy? Marketers know this activity well (that's what they do anyway). This is a simple project that requires a lot of effort to obtain results related to the generation of leads. However, it is not new that most lead generation projects fail. An excellent number of marketing professionals can explain why some factors, such as financing, the network of employees and others, can be discouraging and cause the failure of lead generation. But it is important to ask: do these factors prevent you from achieving positive results in your lead generation efforts? Although we agree, this is not an easy task, since you, as a...